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'SEO' Category

  • How to do On-Page Optimisation

    July 18, 2011

    We work with a great deal of very talented website designers and developers who create first-rate websites for their clients – aesthetically superb but not always the most search engine friendly they could be. Overall it can make the project more expensive for the client because it means that we as the SEOs have to [...]

    posted in SEO by Refresh IT

  • How to Build Backlinks to your Website

    July 7, 2011

    Link Building is is all about building nice and quality backlinks to your blog or web site. In search engine optimization (SEO), page rank is at least partially determined by the number of sites that link to yours. It’s important to gain backlinks honestly, and if a lot of other sites link back to you, [...]

    posted in SEO by Refresh IT

  • How to Find the Right Keywords

    June 30, 2011

    Search engine optimisation is the most important thing you have to keep in mind when you start blogging. Optimizing your content and using the right keywords can bring you huge benefits and also it can make your job a lot easier and fun. SEO is very complex and it has lots of adapters, finding keywords [...]

    posted in SEO by Refresh IT

  • Search Engine Ranking Factors (Infographic)

    June 20, 2011

    Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals. Our chart below summarizes the major factors to focus on [...]

    posted in SEO by Refresh IT

  • Using Social Bookmarking to Build Links

    April 28, 2011

    In a web ruled by links social bookmarking should not be underestimated. A strong bookmark can provide a valuable link as well as citations to help boost your search engine rankings.

    posted in SEO by Refresh IT

  • SEO Techniques to Avoid

    March 21, 2011

    Blackhat SEO is a term used to describe unethical techniques which can be used to enhance a site in order to achieve higher rankings for targeted terms on a Search Engine Results Page. Often black hat techniques originated as a legitimate way to optimise a website, but were then used negatively or exploited so that [...]

    posted in SEO by Refresh IT

  • Building A Search Engine Friendly Website

    March 15, 2011

    A great website design is important to any business trying to find success online, but if a website doesn’t have a chance at good search rankings, very few people may ever get to see it. To avoid having a website that is not search engine friendly, you simply need to take into consideration some basic [...]

    posted in SEO by Refresh IT

  • How To Build Backlinks to Your Website

    February 28, 2011

    There are three main factors that determine the search engine ranking of your website: Site optimisation Site popularity Link popularity

    posted in SEO by Refresh IT

  • How to Gain Backlinks to your Website

    February 15, 2011

    For business owners interested in increasing the amount of traffic going to their site, increasing the number of backlinks will usually help increase the number of unique visitors to the site. Backlinks are an important aspect of search engine optimization (SEO).

    posted in SEO by Refresh IT

  • Common SEO Mistakes

    January 31, 2011

    It doesn’t matter who your company is, what you do, how tech savvy you are (or aren’t), or how much business you do offline – if you’re not paying attention to your site’s search engine optimization efforts and doing everything in your power to increase your Web presence, you’re making yourself look a fool. And [...]

    posted in SEO by Refresh IT