• Web Browser Market Share Statistics – 2010

    December 31, 2010

    An analytics company called Net Applications has determined that Google’s Chrome web browser is stealing market share from both Microsoft Internet Explorer and Mozilla Firefox in 2010.

  • Turn Browsers into Buyers – 10 Steps

    December 27, 2010

    One of the first steps in starting your own online business is making a website. This website is your place of business and must be treated as such. Your potential customers will visit your site and decide within seconds if they will stay or go. Turning these quick browsers into buyers is one of the [...]

  • eCommerce Trends for 2011

    December 22, 2010

    There is no denying the fact that eCommerce has had a great rebounding year in 2010 and is experiencing explosive growth this holiday season as we head into the New Year with all signs pointing to a very prosperous 2011. Depending on where you choose to sell, you will begin to see investments being made [...]

  • Online Payment Alternatives To PayPal

    December 18, 2010

    PayPal is the top dog when it comes to online payment services. It is generally easy to use and a relatively secure way to send money while buying products & services online (whether eBay or other online merchants), but it does have its downsides. The web is filled with folks who have had their Paypal [...]

  • How to Use Yelp to Promote Your Business

    December 16, 2010

    I hear from business owners is: How do I make Yelp work for me? The value of positive consumer reviews (and even some negative ones) to sustain and grow business is beyond obvious, but in a social media market dominated by broadcasting tools, Yelp’s model for business/consumer interaction can be a learning curve for some. [...]

  • Leaked Document Reveals Google’s Top AdWords Advertisers

    December 15, 2010

    adAge obtained an “internal Google document” that disclosed the first half of 2010 AdWords advertising spend of Google’s customers. As you can imagine, the numbers of pretty revealing.

  • Launching a New Website: 18 Steps to Success

    December 15, 2010

    The process of launching a new website is, for many entrepreneurs, bloggers and business owners, an uncertain and scary prospect. This is often due to both unanswered questions and incomplete knowledge of which questions to ask. In this post, I’ll give my best recommendations for launching a new site from a marketing and metrics setup [...]

  • How to Lower Your Bounce Rate

    December 14, 2010

    Bounce Rate is a percentage that shows the number of visitors that leave a site directly from the page they entered, without viewing other pages of the website. Usually having high percentage leads to low conversion rates. You can check the Bounce Rate of your site in your Google Analytics account under the “Content Overview” [...]

  • 10 Great Corporate Blogs and What Makes Them Work

    December 14, 2010

    Corporate blogs have a reputation for being nothing more than another way of distributing press releases. This is because most companies just don’t understand how blogging is supposed to work, and they view it as a way to talk to the public rather than with them.

  • How to Use YouTube to Promote Your Business

    December 10, 2010

    While we have all visited YouTube to laugh hysterically at the funny videos or the viral video sensations, did you know that businesses often use YouTube to market their business and educate their customers? There are many benefits of YouTube – and you simply need to know how to use them to help your business [...]